Liknande böcker

Falling In Love ... Finding God: Marriage and the Spiritual Exercises of...
Bok av M. Bridget Brennan, Jerome L. Shen
Decoding the new consumer mind : how and why we shop and buy
Bok av Kit Yarrow
Contagious : why things catch on
Bok av Jonah Berger
Decoded: The Science Behind Why We Buy : the science behind why we buy
Bok av Phil Barden
Automatic Customer : Creating a Subscription Business in Any Industry
Bok av John Warrillow
Consumer Behavior and Culture : Consequences for Global Marketing and Ad...
Bok av Marieke De Mooij
How customers think : essential insights into the mind of the market
Bok av Gerald Zaltman
The Trend Forecaster's Handbook
Bok av Martin Raymond

Why she buys : the new strategy for reaching the world's most powerful consumers

Bok av Bridget Author Brennan
Women make almost all important buying decisions. They are the uber-deciders, yet most companies are failing to effectively market and sell to them. Bridget Brennan shows how to overcome this 'knowing-doing' canyon.