Imagination In Action

Hes spent a career helping people access their creative potential, and now Shaun McNiff is sharing the secrets hes learned from observing his own creative process as well as that of othersboth those who identify as artists and those who dont. The result is nothing less than a master class in creativity by one of the great creative theoristsand practitionersof our time. "e;This is intended as a practical text,"e; Shaun says, "e;a creativity primer, striving to capture the essential things that have been of use to me and others."e; The wealth of instruction he provides here in these essential things will be indispensable to artists of all stripes, as well as to all who strive to express themselves with honesty and authenticity using any of the media life makes available.