Critical media studies : an introduction / Brian L. Ott and Robert L. Mack

Fully revised to reflect today s media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily lives. * Presents an engaging and comprehensive introduction to a broad range of critical approaches to the field written in an accessible way * Features a new chapter on sociological analysis that reveals how audiences use media in their everyday lives to manage social roles, relationships, and contexts * Offers substantial updates to examples used in the book to reflect contemporary industry standards, textual forms, and audience behaviors * Delivers up-to-date media references that resonate with today s undergraduates * Updated with more global examples for broader appeal * Enhanced online resources, including PowerPoint slides, test bank, study guides and sample assignments, available upon publication at www.wiley.com/go/criticalmediastudies