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Development and Management of Visitor Attractions
Bok av John Swarbrooke
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism.
New features/topics include:
* The Millennium Dome
* National Lottery funded projects
* International case studies
* Updated statistics and examples
The author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.
Completely revised and updated
'One-stop-shop' and reference book on the principles of setting up and managing all types of attractions.
New, international case studies