Liknande böcker

Marketing management : analysis, planning, implementation, and control
Bok av Philip Kotler
Advertising and promotion : an integrated marketing communications persp...
Bok av George E. Belch
Marketing communications : frameworks, theories and applications
Bok av Chris Fill
Let's Get Real or Let's Not Play
Bok av Mahan Author Khalsa
The luxury strategy : break the rules of marketing to build luxury brands
Bok av Jean-Noël Kapferer
Customer Experience Management
Bok av Schmitt Bernd H. Schmitt
Solution Selling: Creating Buyers in Difficult Selling Markets
Bok av Michael T. Bosworth
Major Account Sales Strategy
Bok av Neil Rackham

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

Bok av John DeVincentis och Neil Rackham