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Getting to Plan B : Breaking Through to a Better Business Model
Bok av John Mullins
Unlockbetteropportunitieswithanewstrategyforreinventinganybusinessmodel.
succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. but in order to grow, the business will need to morph and adjust many times before it meets the needs of a viable market. Getting to Plan B guides you through specific steps to effectively reinvent your entrepreneurial business model.