Now Pitching for the Yankees : Spinning the News for Mickey, Billy, and George

A legendary New York Yankees PR man offers readers an inside look at one of baseball's greatest teams. Starting as a college student sorting Mickey Mantle's fan mail and rising to become the youngest director of public relations in baseball history, Marty Appel offers a unique behind-the-scenes memoir of life with the New York Yankees from 1968 to 1977. Appel stood shoulder-to-shoulder with both the benchwarmers and the superstars of the past and present, from tempestuous owner George Steinbrenner and his equally tempestuous manager Billy Martin (whom Howard Cosell once called ';a beleaguered little pepperpot') to Hall of Famers like Yogi Berra, Mickey Mantle, and Reggie Jackson. With a new chapter bringing the story up-to-date, as well as changes and milestones in the game he loves, Marty Appel paints a hilarious and poignant portrait of the Yankees. ';[Appel's] love of baseball shines through here, and Yankee fans will lap up his humorous stories of Yankee greats and not-so-greats.' Library Journal ';A poignant account of a fan turned public relations executive working for baseball's most glamorized team.' Baseball America