Liknande böcker

Tourism Management, Marketing, and Development : Volume I: The Importanc...
Bok av M Mariani
Handbook of Marketing Research Methodologies for Hospitality and Tourism
Bok av Ronald A. Nykiel
Tourism destination development : turns and tactics
Bok av Arvid Viken
Tourism and the branded city : film and identity on the Pacific Rim
Bok
Translation and Tourism : Strategies for effective cross
Bok av M. Zain Sulaiman och Rita Wilson
Tourism Marketing for Developing Countries : Battling Stereotypes and Cr...
Bok av Eli. Avraham
Foodies and Food Tourism
Bok av Donald Getz
Marketing of tourism experiences
Bok av Noel Scott

Sustainable marketing of cultural and heritage tourism

Bok av Deepack Chhabra
The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.