Herbert Simon (3 Volume set) : Critical Evaluations in Business and Management

Herbert Simon (1916-2001) was a polymathic intellectual. A founding figure of the field of artificial intelligence, he gained renown in the 1950s (with Allen Newell) as the creator of the first `thinking machine'. Simon was also a central figure during the cognitive revolution in psychology in the 1960s as scientists began to use computer models to study the thought processes of humans. His desire to understand decision-making led him to develop his economic theory of `bounded rationality' (he also coined the term `satisficing') and in 1978 he won the Nobel Prize in economics for his pioneering research. With a new introduction and an extensive bibliography, this three-volume Routledge Major Work is an invaluable research resource.