Cross-Agency Evaluation of DoD, VA, and HHS Mental Health Public Awareness Campaign : Analysis of Campaign Scope, Content, and Reach

More than 2.7 million service members have deployed since 2001, and many who return report mental health challenges. This report describes a cross-agency evaluation of four public awareness campaigns that aim to overcome negative perceptions and promote awareness of mental health disorders and their treatment: the Real Warriors Campaign, Make the Connection, National Recovery Month, and awareness materials related to the Veterans Crisis Line.