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Social Media Analytics
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Transdisciplinary Marketing Concepts and Emergent Methods for Virtual En...
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Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace
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Internet Mercenaries and Viral Marketing : The case of chinese social media
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Facebook Marketing For Dummies
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Maximizing Commerce and Marketing Strategies through Micro-Blogging

Bok av Janée N.; Wood Burkhalter