The Complete Guide to Self-Publishing : Everything You Need to Know to Write, Publish and Sell Your Own Book

This new, updated edition of the industry standard shows writers how to get full control over their careers by self-publishing. Writers will see how the publishing industry works and learn how to make it work for them. Packed with maximum profit/minimal risk ideas. The Complete Guide to Self-Publishing, 4th Edition provides readers with: Step-by-step guidance on every aspect of publishing and marketing a book; Appendices that list marketing contacts, government help and vendors, including names and addresses; Updated advice on e-publishing and electronic rights - everything the writer needs to know to tackle this dynamic new medium; Production tips that can cut design and printing costs; Proven sales letter formats, cover designs and catalog sheets; Dynamic marketing strategies for publicity, advertising and sales - specifically, what works and what doesn't