Beautyland N.2: Where Beauty Happens

The first issue of our magazine received over 2000 orders atthe Cosmoprof Fair in Bologna, where 44 Turkish companieswere participating.As we mentioned in the fi rst issue, the aim of BeautyLand is to promote Turkish brands and companies in the international cosmetics sector. We're proud of the countless emails we received after the fair, all of which have further reinforced our belief that we're on the right track and doing a good job. I would also like to add that we forwarded on to companies those emails that we believed would be of particular interest to them.Next up is the Beautyworld Middle East Fair in Dubai on 7-9 June. Lastyear a total of 693 fi rms from 44 countries participated in this fair, with 14,351 people from 101 countries in attendance. This year 39 Turkish companies will be taking part in this massive organization, and we'll be handing out the second issue of our magazine there.