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Brand Building and Marketing in Key Emerging Markets : A Practitioner’s...
Bok av Niklas. Schaffmeister
Strategic Marketing Issues in Emerging Markets
Bok av Atanu Adhikari
Global Brand Strategy : World-wise Marketing in the Age of Branding
Bok av Jan-Benedict. Steenkamp
Global brand strategy - Jan-Benedict Steenkamp
Bok av Jan-Benedict. Steenkamp
Global Luxury : Organizational Change and Emerging Markets since the 1970s
Bok av Pierre-Yves Donze
Global Marketing Strategy : An Executive Digest
Bok av Bodo B. Schlegelmilch
Grow Your Global Markets : A Handbook for Successful Market Entry
Bok av Raymond A. Hopkins
Leadership Development in Emerging Market Economies
Bok av Alexandre Ardichvili

Market Entry in China

Bok av Christiane Prange