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The Role of Perception in Consumer Behaviour
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The Effect of In-Store TV in Supermarkets on Customer-Based Brand Equity...
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Strategic Branding - The Difficulty of the Term and Trademark Fu ball Wm...
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Efficient Consumer Response Der Zweiten Generation - Werdegang Eines Str...
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The Effects of the Economic Crisis on the Luxury Brand Market
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Citibank : Launching the Credit Card in Asia Pacific - Bearbeitung der F...
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Schweppes - How the Beverage Brand Affects UK's Consumer Behaviour

Bok av Benjamin Buchwald