Liknande böcker
Where to Find Information for the Process of Internationalization
Bok av Stephan Sitzler
Seminar paper from the year 2010 in the subject Business economics - Miscellaneous, grade: 1,7, University of Applied Sciences Worms, language: English, abstract: 1. Introduction
The internationalization of business units, paraphrase to operate on foreign
markets, is an economical task, companies are confronted with and which gets
more and more important, thus necessary in times of changes in global politics.
The step of going international is accompanied with a lot of opportunities but also
risks for the companies. Therefore it's essential for the enterprises to do research
and get the maximum of information before or during international business.
1.1 Pertinence, aspiration and structure of the research paper
The present paper deals with the possibilities of getting information about the
process of internationalization. The goal of this work is initially to give ist reader
an understanding of the term internationalization", furthermore this paper is
going to give an overview of groups and organisations which offer information for
the process of doing business abroad.
For this purpose Chapter 2 presents the basically definition of the concept of
"internationalization". It also demonstrates the importance of internationalization
to companies.
Chapter 3 gives a summary of where to get information for the process of
internationalization.
Finally Chapter 4 displays the results of this paperwork, presents a critically
evaluation and gives a final summary of this research paper.
1.2 Delimitation of the research paper
This paper refers just on secondary information sources about the process of
internationalization of German companies, mainly SMUs. Definitions and
effectuations are for the sake of brevity not to exceed the given range of this
paper.