Competitive Advantage of Sino-British Joint Venture : Theory into Practice

Project Report from the year 2013 in the subject Business economics - Business Management, Corporate Governance, University of Bedfordshire, course: MBA, language: English, abstract: This report is written on the topic named "Competitive Advantage of Sino-British Joint Ventures in China". This study has examined five Sino-British Joint Ventures (one company each from the Chemical, Telecommunication & Environmental Consulting Sectors). In general the large number of Multinational Enterprises (MNEs) and domestic companies operating in China are increasingly becoming competitive. In this regard, Joint Ventures based on Sino-British orientation are facing tough competition in the Chinese territory. Majority of studies conducted on the International Joint Ventures (IJV) are seems to focus more on partnership and with its related issues (Ownership & Control, Cultural Differences, Cross-Cultural Management, Strategic Goals & Formation, Technology Transfer & Performance). It has been determined that competitive issues are appeared to be neglected. This report is aims to discuss the Joint Ventures' competitive success & failure from the perspective of Resource-Based View (RBV) and Strategic Positioning by taking into consideration the significant factors (Partnership & Locational Specific Factors). Different Case Studies are examined on the basis of following concerns: (i) Distinguished Traits of each Joint Venture (ii) Configuration of Activities involved in the Value Chain process with Positioning Strategy (iii) Partnership in accordance with configuration of Resources and Capabilities with the Operational activities (iv) Significance of Locational specific factors and (v) Sources of Sustainable competitive advantage. Moreover, the report also discusses the implications of this study on the concept of Joint Ventures on the general basis. The implications are based on certain aspects (appropriate boundary for the brief understanding of International