Technology in Postgraduate Business Programmes at Ucd in 2007 : The Learners Perspective

The last number of years has seen a surge in the emergence of learning technologies in postgraduate business studies in Ireland. The UCD Smurfit School of Business has adapted its learning environment by complimenting traditional learning methods with learning assisted by technology. This study researched reasons for implementing learning technologies in postgraduate business studies in terms of adapting students to apply a student approach to their learning over a traditional subject learning approach. It identified whether the learning technologies implemented complimented the learning style of the students who undertake the postgraduate business studies and whether the students efficacy permitted them to take full advantage of the learning technologies provided for them. Secondary data was researched and whereas primary data was obtained by surveying seventy-five students who undertook a postgraduate business degree at the school in the academic year 2006/07. These students were sampled from varies postgraduate degree programmes representative of the student population at the school.